Wednesday, November 03, 2010

Mangia, Miss the line, not the moment

I don't talk about work much around here or my Utah Video Production Company. I am not very comfortable promoting myself. But since I do like to talk about myself, I should mention my work once in a while. This is a little spot I wrote and directed.

Mangia offers a great service. You can go to a game and use your phone or mobile device and order any of the food they have on offer and it is delivered right to your seat. This is especially great if you have kids or know that everyone gets hungry at the same time (when the action is slow or at halftime). I've used it at a Real Salt Lake game and it was great. Now they just need to get into more venues.

check it out the Mangia video in full HD.

Shot by the ever-talented Travis Babcock with help from Eric Russel as 1st AC. we shot the majority of the commercial on the REDone, but parts were shot on the Cannon 5D mark II (see if you can tell which shots). We are leaning on that camera more and more, it captures great images if you have nice glass.

We worked together with Brad Zupancic and the entire team over at Mangia on the concept and creation of the video. Michael Stone edited the piece and Bryan Moore of Lights and Colors did our graphics (I don't really trust anyone else to give a fresh look to things). Alex Lee was our main Gaffer and he really helped us get a great lighting effect. As always there was a lot of help from the entire Kineto Team including Genevieve Barr and George Dayton among a slew of help that came in, including the crowd that worked for Pizzas. I'm pretty happy with the results. If you want this service in your sporting venue, share the video.

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