ad out. (so much great stuff in there, from Derek Redmond, the cheetahs and runners to the Winged Victory of Samothrace[also known as "the nike"])
Now the cynical part of me wants to reject inspiring ads and thinks, "they just want me to feel better and associate that with there brand." but once in a while I am willing to suspend my cynicism, if for a few moments.
I love this dream of an ad . But I like it even more now that I have read this purported letter from an engineer at Honda.(For double your fun read the letter while listening to the ad.)
I don't believe in the super-consumer, especially since corporations can change from an idyllic brand that thinks big and has their arms wide open to a money hungry machine with a scarcity mentality. But I think some companies get it, at least for a while and I am willing to march a few of my dollars their way.